Did you know Development, Digital Marketing or Social media, What are the most in-demand tech skills?

Sifting through hundreds of job posts can be tiring and confusing, especially with posts filled with industry-specific jargon and information.

The new year typically brings in new resolutions, opportunities and new beginnings, so why not bring about a career or job change? It’s been suggested that by applying for new roles in the new year, there’ll be less competition as people will be lying low after the festive period, and won’t necessarily think about a career change. The first two months of the year also mean that companies will have had time to think about their resourcing over the break, due to updated yearly budgets - meaning that your dream job may just be an application away.

If you’re on the lookout for a new job, or plan to be now it’s the new year, research into the most in-demand skills can reveal which roles companies are looking to fill the most.

According to Microsoft, the pandemic will lead to the creation of a staggering 145 million jobs by 2025, with software developers accounting for 65% of those jobs. Heading in the right direction, 800,000 computer programming jobs have been created since March 2020, spanning across the US, UK, Australia, Japan and the EU.

So, what are the most in-demand tech skills in job posts? PostBeyond reveals the top skills across three sectors: digital marketing, social media and development. You can view the full piece here.

What are the most in-demand skills?

If you’re after a job in digital marketing and have knowledge and expertise in Google Analytics and Adobe Analytics, you’re in luck. From the 1,000 job posts analyzed, ‘knowledge of analytics’ is the most in-demand job skill, with the ability featuring in over a third (37%) of the job posts analyzed - perhaps a skill to hone in on if you’re looking to work in the digital marketing field. This type of expertise can also be used in social media roles. Social media is on the rise, with TikTok increasing to a staggering 100 million active users in 2020.

Job positions that require skills in analytics industry could include head of analytics, marketing campaign analyst, and a project management apprenticeship. Similarly, the second most in-demand skill is ‘operating and communication with clients via Facebook’, which includes posting updates and interacting with a brand’s customers.

The third most in-demand skill is Agile, the software development and project management tool, with 35 percent of the 1,000 posts analyzed mentioning it. Agile helps teams deliver value to customers quicker with less stumbling blocks.
Skills on the rise
Perhaps surprisingly, the skills that didn’t appear in the top 30 for most in-demand skills in job posts are blogging, TikTok, Snapchat and photography. Blogging comes in at 38th most in-demand, whereas photography is 45th. Whilst these skills are popular in our social and personal lives, it suggests that these skills are not needed as highly when it comes to applying for social media roles.

Skilled sectors

Almost half (44%) of the job posts analyzed required skills within the development industry, making it the most skilled sector. Java, APIs, LINUX, Scrum & Python were all mentioned in job posts within the development sector. There are over 8.2 million developers that use Python in the industry, and 7.6 million that use Java. By 2023, it’s estimated that there will be over 27.7 million developers in the world, meaning that choosing one of these systems to be trained in will be well received on your job application. Make sure these skills are listed on your resume to increase your chances of being hired.

The second most skilled sector is digital marketing, with over a quarter (29%) of the posts analyzed mentioning a skill within this industry. Social media is the third most skilled sector, with over a quarter (26%) of job posts requiring a skill in the industry. Some examples of the types of roles available within the three industries include social media and content manager, digital marketing officer, campaign analyst, Java developer, digital content developer and junior systems software developer.


 

Post a Comment