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Showing posts from September, 2016

How to create Shareable Content Using Infographics

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How to create Shareable Content Using Infographics

We are becoming more used to be served business statistics on an eye-catching infographic design rather than listed monotonously in a word document. We don’t mind the colours and imagery which comes along with infographics because it is in our nature to be captured by visuals!

Infographics come in all shapes and sizes, however, if you have missed them they tend to be super long graphics that are easy to scroll through and understand no matter what your background in the relevant subject is.

Infographics can be extremely valuable to your company and they may even boost the reach of your business through social media sharing and blogs! If you are a small business looking to adapt to big business trends infographics are an excellent start.

Let’s look at how you can create shareable content through infographics, that will grab your target audience’s attention.

Shareable Content StatisticsWe love to share – right! Social media sites have trai…

The Complete Guide to Being a Successful Social Media Manager - infographic

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The Complete Guide to Being a Successful Social Media Manager - infographic


Do you want to be a social media manager?

There over 2 billion social media users worldwide and the number will only keep rising. This rise has lead to a demand in social media managers who can help businesses with their social media marketing needs.

A career in social media managing can be highly rewarding.

To get started with social media managing, you need to understand what social media managers do, the skills required to be a social media manager and the steps you need to take in order to find work.

This infographic can help you with all of the above. Check it out below.

Courtesy of: socialmarketingwriting.

Source : http://www.digitalinformationworld.com/2016/08/the-complete-guide-to-being-successful.html

8 Elements of a Perfectly Optimized Social Media Account [Infographic]

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8 Elements of a Perfectly Optimized Social Media Account [Infographic]

One of the most challenging aspects of online marketing is keeping up with the changing trends and practices of social media marketing. The trends are volatile and tend to appear and vanish without saying hello or goodbye. Twitter makes changes to its profile layout just another casual day and the next thing you know Facebook introduced Like Button Reactions for its posts. Being a marketer by profession, I have to keep up with these trends to devise better and more engaging marketing strategies for my clients. In this blog, we have covered 8 elements that are critical for any social media marketer to avoid loss in traffic or engagement on their pages.

About UsThis must be the most underrated element of social media marketing, but believe me, this is as important to a social media page as air to your lungs. Without proper introduction of your organization along with purpose and goals of your presence, you simply can…

Infographic: Facebook Business Manager (For Beginners)

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Infographic: Facebook Business Manager (For Beginners)


Gone are the days when businesses and companies alike created dissimilar profiles to manage their Facebook pages. The era of taking turns when using one log-in to access a business page has been finally eradicated when Facebook officially launched the Facebook Business Manager in April 2014.

Facebook Business Manager is a free tool that simplifies a company’s use of Facebook pages for tasks such as accessing, managing, and organizing multiple pages, advertising accounts, and applications. It is a common place in which members can perform tasks simultaneously without having to share log-in information. 

There are several instances when you should use Facebook Business Manager: handling multiple business pages and ad accounts, working with an agency or client partner, designating page permissions with different access levels to members, and requesting access to other pages or ad accounts.

With Facebook Business Manager, you can assign …

Digital Marketing Trends To Look Forward In 2016-17

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Digital Marketing Trends To Look Forward In 2016-17

The overall online spending is growing exponentially due to the constant state of flux in the Digital Marketing landscape, and the marketers are making millions from it. The top-notch are reaching the highest highs of the digital sphere effortlessly; however, there remains a long list of names that are toiling to cross the bar of mere $1000. The question arises- What the best-class marketers are doing that everyone else is failing to attempt? 

While we can clearly see the pace at which digital world is growing, one thing is certain that to be ahead in the race, marketers have to adapt the evolving digital trends sooner than others. As we are through with half of the year already, and the marketers have started gearing up for 2017, here are some of the digital marketing trends that will shake up the digital world in coming months.

Content Will Only Get StrongerWith 88% of the marketing done through content, standing out in the crowd ha…

How To Tame Your Task List: 5 Proven Ways To Do It (infographic)

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How To Tame Your Task List: 5 Proven Ways To Do It (infographic)

Are you drowning in tasks and just can’t seem to keep up? Do you ever feel like you could work nonstop but still not make a dent in the list of things you need to get done? You are not alone.

Every day, someone at work is feeling overwhelmed by their massive list of tasks and feels like they’ll fall behind. The good news is that your large amount of tasks most likely means that your leader entrusts you with skills and know-how to get these assignments completed. 

With a little time management and organization, you can start managing your office tasks instead of allowing them to manage you. Read on to discover five ways you can tame that task list and become more productive at work!

1. Prioritize and Define the Most Important TasksProductivity happens when prioritization is happening. At the beginning of each day, look over your list of assignments and determine which ones are the most pressing. When you can single out whic…

Why Brands Can’t Take a One-Size-Fits-All Approach to Reaching Gen Z (infographic)

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Why Brands Can’t Take a One-Size-Fits-All Approach to Reaching Gen Z (infographic)

Marketers are buzzing about how to target the nearly 60 million that make up the digital natives known as Generation Z, and it turns out brands will have to really step their game up to reach Gen Z girls. Insights from a recent Harris Poll study commissioned by Lithium showed that boys are actually far more trusting and less patient than their female counterparts, meaning brands will have to forgo easy copy-paste tactics and try to authentically engage with girls to earn them as customers.

The infographic, created by Lithium, reveals how Gen Z boys and girls differ in their trust of company websites, social networks, paid spokespeople and company experts.

Brands are called to rethink their social media marketing strategies, paying particular attention to how they:

• Personalize their approach
• Talk WITH their customers and not AT them
• Leverage influencers
• Maintain a good mix of organic vs. paid advertisi…

Increase Social Sharing with Content Marketing

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Increase Social Sharing with Content Marketing


Whenever you’re trying to promote a certain product or service, you use social media platforms. You post calls to actions, links to blog posts and articles, and other types of updates that are supposed to attract and engage a huge base of followers. How could you possibly know you’re getting someone engaged? By the likes and shares, of course!

The content you post on social media has a huge effect upon the results you achieve through the marketing campaign. It has to be tailored in accordance with the interests of your audience, and you have to find the perfect tone that will intrigue them to check what’s new on your page every day. 

Social media dominance has another aspect, too: you want people to share not only the updates you post on Facebook, Twitter and other platforms, but the content from the website as well. You want more visitors coming to your website, and you expect them to share the pages directly through their own profiles. Th…