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Showing posts from November, 2015

Is Facebook Have An Impact On SEO?

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Is Facebook Have An Impact On SEO? 

The question is does Facebook activity actually have an effect on search engine optimisation?

I believe the answer is yes and I am going to explain why and what it is you can do to ensure that the use of Facebook can help with your SEO in the future.

Although Facebook social signals don't actually have a direct impact on a Google ranking or directly make a profit, it is still a huge factor to why someone's rankings are so good. The network of Facebook has huge potential for SEO value, it;s just about giving it a chance!

A lot of SEO's agree that using Facebook to have an impact on SEO is worth it. This is because while posting on Facebook you can post links of your website which will direct users back to your site, this could lead in to potential sale's which means an increase in profit. Facebook is such an easy platform to use to build traffic on.

One main point which I believe about Facebook is that it can be used to contact and in…

SEO Strategies To Boost Your Website Performance

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SEO Strategies To Boost Your Website Performance


SEO or search engine optimization is very important, when it comes to improving the performance of the website. The website is considered as fruitful only if it is capable of generating revenue. And revenue can only be generated if the website has improved visibility & ranking.

As per the philosophy, the higher the visibility or ranking of the website, the more will be the traffic. The more traffic you fetch on the website, the more will be the chance of generating revenue. You cannot improve the performance of website without employing SEO activities. These activities help in improving the visibility of the website. Using a potential SEO strategy, you can promote your website so that it can easily fetch traffic.

The SEO process is subdivided into two different processes. One such process is ON Page Optimization & other one is Off Page Optimization. In the On page optimization process, the website is optimized according to the a…

Good Web Designing & Development Can Help You in SEO or Boosting Your Business Online

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How Web Designing Can Help You in Boosting Your Business


An SEO service provider uses the Search Engine Optimization technique for increasing the number of visitors to their website. Generally, a business recruits a service provider to enhance its overall search results. SEO keeps a check that a site must be accessible to a search engine and improves the chances of the site to be ranked high by the search engine. The SEO services offers a diversified package and range for search engines. They divide their range into many categories like one time fees for smaller websites to monthly packages to yearly subscription and so on.

How web designing is good for SEO?

Website designing has made a tremendous change in the world for all web developers as it helps in creating lots of opportunities for their bright future. While planning for developing a website make sure that the web pages shall be created in such a manner that it should be easily accessible to the search engines from all the diff…

Where to Share Your Quality Content

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Where to Share Your Quality Content


There is no doubt that if you can create quality content you want to get it out there and eyeballed by as many people as possible - even better if the owners of those eyeballs are likely to be your target market.

Not only can you increase visits to your website and hence increase conversions, but you can enhance loyalty to your products and services, validate your industry position and boost brand awareness.
So where are the best places to put your stuff?

As with all marketing you need to know your demographic and relate that to the kind of content you are creating. Certain sites on the net are going to attract specific users - your first task is to determine where your likely buyers are hanging out.

... and you are not going to be short of choices, let's take a look:

Social sites

Social media has transformed the way we communicate, access information, buy and sell and waste our time. Each social media site has a slightly different angle and there…

How to Boost Your Social Media Marketing - Tip 1 - Automate Your Social Bookmarking

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How to Boost Your Social Media Marketing - Tip 1 - Automate Your Social Bookmarking


This article is the first of a series of articles which will help you boost your social media marketing.You can benefit by posting your bookmarks to a social bookmarking service.

Do you need to; Create new targeted traffic to your website, blog or optin page?; Create more chances for your site to appear in the search results of major search engines?; Create the chances of viral traffic?

Of course you do. These can be the benefits to you of social bookmarking. Importantly the submission process can be automated so saving you lots of time.

A social bookmarking service is a centralised online service which enables users to add, edit and share bookmarks of the website pages which they like. You can use your bookmarks easily from any location using any computer which is connected to the internet.

Being listed on sites like Digg and Delicious can drive new traffic to your website. Incidentally Delicious pop…

How to Make More Money From a Smaller List

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How to Make More Money From a Smaller List


To build a list we are taught that you need to offer something in exchange for someone's email address. And to an extent that still works today.

The majority of questions I get from my clients and subscribers is how to drive traffic. How to build a bigger list.

But it isn't the size of the list that matters, it's the quality.

You need to start by looking at your target market. Who is your perfect customer. What age are

they? 
Male, Female? 
What do they do for fun? 
What do they hate? 
What keeps them awake at night? 
What are their pain points, obstacles to achieve what your teaching?

This is the crucial one: What objections will they have to investing in your training?

When I did this exercise for myself I actually found that my whole internet business changed. I was not only marketing to the wrong people, but I also wasn't overcoming any of their real objections in my sales copy.

The biggest universal objections will be: Trust, t…

I will show you how to Boosting Your Subscribers

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I will show you how to Boosting Your Subscribers


You're doing alright as an internet marketer.

Your blog is getting loads of visits, which means there are loads of people hanging around your website.

That's great, but are you getting any benefit from them?

Are they sharing your posts?

Are they taking a look around your website?

Are they signing up for your RSS feed or newsletter?

No, they're not.

Ah, that's a problem.

Having loads of traffic coming to your site makes your visiting analytics look great, but if that traffic is then just leaving without having interacted in any way shape or form, what's the point of it?

The problem is you're not asking them to do anything.

They arrive, they look, they go. Unless you say "oi, how about signing up to my RSS feed or newsletter?" they're not going to do anything.

It's true.

So how do you do that?

Boosting your sign ups

The best place to start is by adding a passing comment along those lines (but far more…

Understanding Your SEO Needs

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Understanding Your SEO Needs


It is always important to optimise your website for the referencing to appear prominently in the results of search engines. But those who really know what needs to be done are much less in number.

SEO, what is it?

We know that SEO is important but it often stops with this situation. Gradually, companies have realized the importance of SEO and the demand for services has increased significantly.

However, it is important to first understand what you need and what you expect of SEO before calling in outside help.

SEO can mean many different things. These may be technical audits, recommendations on the content of a site's pages, creating a blog, a link building program, the community management, local SEO and much more. SEO covers many areas and multiple activities. These may simply check the structure of your site or its contents; it may be technical advice to develop a website; this can also be an intervention in commercial campaigns online or simply sea…

Tips You Need To Know About The Affiliate Marketing Business

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Tips You Need To Know About The Affiliate Marketing Business


Many people today are quitting their 9 to 5 jobs and are headed to all new arenas of self-own businesses. They are looking for greener pastures, something better than what was. Thanks to the internet, you can easily go forward with starting an affiliate marketing website and start making money. Obviously, this will take some time to build, but if you dedicate yourself to focusing on the steps, it's not impossible. Making as much money as you'd like, without putting in hours and hours of boredom is possible. It just starts with knowing a few key elements about the affiliate marketing business. Once you know these things, you will be able to take a step forward in the right direction.

It Requires Less Money Than Traditional Business

The traditional business model dictates that you spend 50,000 to 100,000 dollars to start. That is not the case for affiliate marketing strategies at any level. You can honestly start with …

Tips to Make Your eCommerce Business Successful

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Tips to Make Your eCommerce Business Successful


Tip #1 - Never Rush. Putting up your own online business nowadays has never been this easy. All you need is the right product and a computer with an Internet connection. Making a website only requires you to sit in front of your computer and watch online video tutorials on how to make one all day. Once your website is up, voila! You have an eCommerce website.

As easy as it may seem, most budding online entrepreneur make the mistake of rushing the launch of their website. The common misconception is once you have a website that's up and running, you'll be able to have a successful business. They couldn't be more wrong.

Keep in mind that a website doesn't generate site visits by themselves. There has never been a case where a new store was put up in the corner and people started flocking to it; unless of course if you're an established brand, which you are not. If you rush the launch of your eCommerce website too early …

Steps That Guarantee Maximum Price When Selling Domain Names

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Steps That Guarantee Maximum Price When Selling Domain Names


Whether you are a professional domain name trader or an internet businessperson looking to sell you website, you want to get the best possible price for your domain name. To accomplish that you need to plan and be ready. Use the following steps to ensure the best price when you decide to sell your domain name.

Assess the value of your domain name. There are many factors to consider when determining the value of a domain. If you aren't sure how to do this, there are companies that make these assessments for a fee. Probably the most important factors to consider are traffic, length of the name and whether it is a dot-com TLD. Research the market value for domain names in as many categories as possible such as aftermarket domains, sounding domains, secondary market domains, high-value domains, and top domains.

Keep financial reports and tax filings current and correct. Interested buyers usually want to buy immediately and w…

Don't Fear The Facebook - How Social Media Marketing Can Benefit Your Business

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Don't Fear The Facebook - How Social Media Marketing Can Benefit Your Business


"The Facebook", as my mother calls it, sends her into a state of nervousness as soon as it's mentioned. It's as if she's just been asked to pilot a mission to Mars by NASA. Although it's associated with the younger generations, Facebook should not strike fear into the hearts of those who aren't familiar with it. Instead, they should embrace it and allow it to cast a rainbow in their life. And as for those who "don't do Facebook"... shame on you.

Since I personally arrived on "Facey B" back in '04, I've witnessed first-hand the dizzy heights to which it has grown. I've also witnessed, like many of you, the weird and wonderful, the mesmerising and beautiful and, quite frankly, the utterly insane. Yet, I wouldn't change it for the world. Throughout my student years Facebook was a sanctuary of escapism. Distracting me from my devilish di…

Social Media Can Social Media Cause Someone To Be Addicted To Attention

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Social Media Can Social Media Cause Someone To Be Addicted To Attention 


If someone wanted attention in the past, they would have had to be around people. Nowadays, this is no longer necessary; the only thing they need to do is to use social media.

It is then possible for them to receive attention for something that relates to their own life, or they can receive attention for something that doesn't. As a result, it is going to be a lot easier for someone to receive attention.

Two Ways

When it relates to the former, someone could share a picture or a video of themselves. In this case, the feedback that they receive can cause them to feel good about themselves.

If, on the other hand, it relates to the latter, they could share picture with a quote or a video of an animal. While the feedback they receive can also allow them to feel good about themselves, it might not have the same impact.

The Difference

For example, if someone was to share something that didn't relate to them, and …

Ways To Mobile Optimise Your Website For Speed Marketing

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Ways To Mobile Optimise Your Website For Speed Marketing


As the use of smartphones and tablets have increased drastically, millions of online shoppers have switched on from the desktops to the portable devices. Rather than spending hours in front of PCs, people find it more comfortable to look for desired products in online stores through their smartphones. In such a market situation, the need for a mobile optimized website or responsive website design has enhanced immensely.

That said, if you own a commercial website, it's time to adapt mobile marketing strategies. Although the mobile optimized website is a totally different story from a traditional website, offering a mobile-friendly website to prospective users gives you an unparalleled advantage over your competitors.

So how can you optimize your website for small-screened devices? Here are some effective measures.

Mobile Optimization

Responsive design and planned layout: As the screen size of smartphones differ, responsive de…

Easy Ways to Generate More Leads

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Easy Ways to Generate More Leads


Lead generation is one of those things that most Internet Marketers find incredibly intimidating. The good news is that you could already being taking this chore on and are unaware of it. When you generate a lead, you are simply trying to capture the attention of prospective purchasers for your product or service. That "prospective client" or "potential sale" is a lead. These terms are basically equal in meaning. So how do you get more of them interested in your product or your service? What strategies will enhance your Internet Marketingleads? As you read on you will see some valuable strategies!

Make sure that you let past customers and clients aware that you have new products up for grabs. Or, when you produce something else that you think they might enjoy. Basically, a lead should be used over and over again. Yes, you should utilize leads as many times as possible. Do this as frequently as possible without being known as a spam…

Elements That Your Online Home Business Needs (In Addition To A Website)

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Elements That Your Online Home Business Needs (In Addition To A Website)


Obviously, if you've got an online home business you need a website. But even though you may have the best website in the world, just having a good website is not enough. Many online businesses don't succeed because they rely on their website to do everything for them. Here are 5 key elements that every online home business needs, in addition to a website.

1. Quality Products

If your online home business is trying to sell anything to anyone, you'll probably end up selling nothing. You have to provide quality products or services to a specific target market. When you are viewed as an expert in your chosen niche it will attract customers to you. You don't have to create your own products because there are many ready-made products and services to choose from that you can sell as an affiliate marketer.

2. Website Traffic

Website traffic is the lifeblood of every online business. If you don't have a…

Content Marketing Benefits

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Content Marketing Benefits


As a PR professional, for years you have regularly shared content about latest company news with select media outlets read by your target customers. And you continue to do so even today. But of late your customers have been saying that they don't know much about the company or products. Why? What's changed?
Some reasons:
- Print media outlets that you have been targeting so far are losing audiences as they move to online platforms to take advantage of news immediacy and longer shelf life  - Target customers have changed their reading habits to now source information from interactive online environments like search engines, blogs, forums and social media platforms  - Maybe you are not providing the kind of information your target customers are searching for, online or offline  - Print content losing to online
Print media outlets require time to get their news out to readers, depending on their publishing frequency. Even those who publish news daily, s…

Rewriting Online Marketing - Selling Trust Instead of Products

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Rewriting Online Marketing - Selling Trust Instead of Products


The world is familiar with standard online marketing approaches whose core principle is to "sell products" and virtually all marketing strategies traditionally implemented are geared to achieving that principle. Concepts like achieving market penetration and capturing markets are drilled down on to become implementable strategies which become action plans that get funded with advertising dollars and resources are brought to bear to target consumer markets and geographies to advertise the products being sold in an effort to gain consumer mindset and generate resulting sales. The focus has always been on selling the product and the advertising dollars are being spent to achieve that objective.
Enlightened marketing efforts in the past few decades have been to wrapper selling the product inside frameworks called "solution selling" which strives to figure out what the needs of the consumers are and sell so…

Ideas For Finding Your Niche

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Ideas For Finding Your Niche


Finding a niche that is profitable and that you can resonate with is difficult for most marketers. Here's 4 ideas that you could try.
1. What you love
This is a good idea because you will be passionate about it and this will come out in your content and blogs etc. This will be picked up on by your readers and you will pass your enthusiasm on to them. You are also less likely to become bored with it. I have listed some possible examples below.
HobbiesInterestsSportsTravelLifestyleFitness
2. What you know
This could be something that you are an authority on. A colleague of mine has built a very successful business on a niche of "New Moms". She gave parenting tips and blogged about her experiences and people loved her and read everything she posted. It was not a surprise afterwards when people began to buy everything she recommended.
3. What you are an expert in
This could be something around your particular profession as long as you are still inte…

Marketing Trends in 2015

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Marketing Trends in 2015


Marketing For Your Business?
A Favourite - Email Marketing

Emails are definitely getting opened more these days. 19% to 21% the rate of email opening has increased. Upturns in mobile use, eCommerce and better content marketing are responsible. Email viewing on the move has increased. Because more people shop online, the email promotion has become the new shop window and customers tend to view, rather than read, content. Thus emails have become better designed and more focussed in their call to action.

An effective email template would be an intriguing subject line, good headline story, followed by a few product recommendations and plenty of pictures.

Thought Leadership

Last year it was called Content Marketing, but this year it seems to have gone up a level. Both product and service companies are positioning themselves as the market leaders or experts in their industry / niche. If you're known as the Thought Leader in such-and-such an industry, you're t…

Why Your Digital Marketing Strategy Won't Work Without SEO

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Why Your Digital Marketing Strategy Won't Work Without SEO


Digital marketing is the process of utilizing digital channels to market and advertise products and services. These efforts are used to generate interest from the target audience and convert it into sales opportunities.

Search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, e-commerce marketing, social media marketing, e-mail direct marketing, e-books, optical disks and games, etc., are some examples of digital marketing.

However, this article will specifically discuss the importance of SEO.

Search engine optimization or SEO is the practice of using accepted techniques to increase the ranking of a website in search engine results. This practice best ensures a website will receive more traffic from the natural search results.

Note: Methods such as using paid ads to get traffic from search engines are not part of SEO because ads are no…